Faculty Research
He, Chuan; Ke, Shaowei; Zhang, Xingtan. A Model of Product Line Marketing. Management Science. Aug2022, Vol. 68 Issue 8, p6100-6115. Firms offer a variety of products to meet different customer needs. In many
Light, Nicholas; Fernbach, Philip M.; Rabb, Nathaniel; Geana, Mugur V.; Sloman, Steven A. Knowledge overconfidence is associated with anti-consensus views on controversial scientific issues. Science Advances. 7/22/2022, Vol. 8 Issue 29, p1-10.The- We estimate two common nonlinear models (quadratic and semilog) and one new model (exponential) of the time-age relationship in 500-yard freestyle swim times in the U.S. National Senior Games (ages 50 and up) in six biennial NSGA competitions (2009
André, Quentin. “Seeing Stars: Novel Insights on how Consumers Generate and Use Product Ratings”. Advances in Consumer Research. 2022, Vol. 50, p555-559.People often see summary information about reviews for a product (e.g., mean rating, total- Research Summary: A robust academic field must set and revisit boundary conditions that define where, when, and to whom its insights apply. This is particularly true for a field such as global strategy where the ubiquity of the key terms invites
- Opaque selling, in which a seller offers opaque goods (OGs), in addition to physical goods, has been shown to be an effective strategy to segment a market and improve the seller's profit. This article studies opaque selling with stochastic demand
Izhakian, Yehuda; Yermack, David; Zender, Jaime F. Ambiguity and the Tradeoff Theory of Capital Structure. Management Science. Jun2022, Vol. 68 Issue 6, p4090-4111. We examine the impact of ambiguity, or Knightian uncertainty
Van Wesep, Edward D.; Waters, Brian. Bonus Season: A Theory of Periodic Labor Markets and Coordinated Bonuses. Management Science. Jul2022, Vol. 68 Issue 7, p5464-5492. We present a general equilibrium model in which firms and
Luo, Yuchen; Golden, Bruce; Poikonen, Stefan; Zhang, Rui. A fresh look at the Traveling Salesman Problem with a Center. Computers & Operations Research. Jul2022, Vol. 143, pN.PAG-N.PAG. In the traveling salesman problem (- Motivated by applications arising on social networks, we study a generalization of the celebrated dominating set problem called the Positive Influence Dominating Set (PIDS). Given a graph G with a set V of nodes and a set E of edges, each node i in